Thoughts on PC1

March 2020 Perrin Ag Thoughts on PC1

Perrin Ag comment on Waikato Regional Council Plan Change1.

The following provides a brief summary and commentary on the revised version of Waikato Regional Council (WRC) Plan Change1 (PC1).

The content focusses on dairy and drystock farming. There are additional provisions that are not discussed here for vegetable production and all farming within the catchment of the Whangamarino wetland. It is based on our current interpretation and as with everyone else we are working through the implications of the Hearing Commissioner’s recommendations. As pertinent new information comes to light we will endeavour to communicate this with you.

Lee Matheson

Managing Director
Principal Consultant

B.Appl.Sc (Hons), FNZIPIM (Reg)

Lee came to agribusiness consultancy via the unlikely pathway of a suburban Wellington upbringing, an Honours degree in plant science and a six-year career in the financial markets. In his role as the firm’s MD, Lee doesn’t get out on-farm as much as he used to but makes the most of it when he does. While having swapped the paddock for the boardroom, Lee continues to provide advice in the areas of farm business strategy, farm system innovation, corporate governance, investment analysis and economic research.

Outside of Perrin Ag, Lee loves to spend his time coaching rugby, watching his three kids play sport and gardening with his wife Haidee.

“I love the challenge of empowering people in our primary sectors and the excitement of seeing clients achieving their aspirations. If we can encourage farmers to engage with their consumers, take a more active involvement in their supply chains and view their businesses through a wider lens, then I think our industries have a great future.”